Airports are the perfect catchment areas for targeting affluent families, top executives, businessmen, policy makers, NRIs, Indian and foreign tourists, top-rung professionals and more. Airport advertising offers a mix of advertising mediums to enhance passenger engagement and experience. Inside the airport, the internal illumination provides opportunities for 24-hour brand promotion in an ambient environment. Travellers spend a significant amount of dwell time in the airport as they pass through ticketing, security and baggage claims. The long dwell times coupled with multiple exposures make for highly impactful campaigns with high recall value.Eye Media is the best Airport Advertising Agency Delhi.
Benefits To Advertise On Airport
Airport ads capture the attention of three of every four business frequent fliers, know why airport advertising is important:
With businesses going global, income levels increasing and the government coming up with supportive policies and regulations, business travel sector in India has been seeing a rapid growth. In fact by 2019, the country is likely to appear in the list of top six business travel markets of the world.
Business travelers comprise largely of business owners or top executives of organizations. Most of these travel at least three to four times a year, with some even extending their trips for leisure. Airport advertising would be the best way to reach out to these decision makers.
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